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    Skinny Legend

    Review: Kira Longeuay - Do or Die


    Run to your bathroom, lock the door, put on your headphones and prepare for some major headbanging - rockstar Kira Longeuay's long-awaited debut single is here!

    Billed as Avril Lavigne's cooler, harder and less embarrassing older sister, Kira's been making waves recently as one of Canada's most promising rock exports - and 'Do Or Die' definitely proves why! Backed by the traditional cacophony of drums, guitar and bass, Kira still makes her voice heard in the energetic anthem, which acts as the perfect manifesto for the upcoming success she's bound to have.

    "I feel alive/It's now or never/Let's steal the night/These days won't last forever" Kira explodes during the song's chorus, before a catchy exclaim of "It's do or die!" which is bound to have crowds screaming. Sick of waiting on the sidelines, Kira's taking her career into her own hands with this release - and her creative control is expressed no better than in the impressively grungy, non-Autotuned, authentic vocals she's laid down for the track, as well as the fact that she wrote and co-produced the song herself.

    Following a string of amazingly well received gigs earlier this year, Kira's released 'Do or Die' as our first taste of her upcoming debut album, which is listed for release sometime in 2015. We may not have heard all that much from the promising songstress so far - despite a couple of perfect original songs over on her Soundcloud alongside an original take on Eminem and Rihanna's smash hit 'The Monster' - but if 'Do or Die' proves one thing, it's that Kira has not only the talent, but also the drive to make it big in a competitive industry. Here at PHF, we can't wait for it to happen.


    • The song's lyrics are the type of thing you might listen to as an insecure 14 year old in need of some self-confidence. In fact, the whole song is a total trip down nostalgia street, and we're absolutely loving that Kira is bringing this sound back!


    • Kira's vocals do sound a little underproduced and shaky at times, but this is totally understandable for an indie artist.

    Buy: Kira Longeuay - Do or Die

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    • By Skinny Legend
      There's an old conflict that's been raging in the music scene like two kids at a Rolling Stones concert, and that continues to burn bright to this day. It is that between a pre-destined fate and an autonomous aspiration - between natural talent and damn hard work. It's not difficult to find artists with little of the first trying, and failing to make it big by running themselves down to the ground - and even more common is those artists who rely solely on their natural gifts, but fail to cultivate them in an interesting, unique way. But it's rare to find the musician whose natural talent is merely a supplement to their incredible drive, passion and energy - who possesses both of these qualities in droves and yet whose insatiable desire for self-improvement keeps them running nonetheless.
      The world may just have found that artist, for the first time in years, in Kira Longeuay. It's been a few years since a young Kira, fresh out of her Ontario high school, decided to make the leap out of the nine to five job the world had planned for her and explore music as a professional career - but her love affair with the art started at a much younger age. After longstanding obsessions with legends such as Kurt Cobain, The Foo Fighters, and City and Colour, Kira took her career into her own hands when she learned how to play guitar entirely by herself. Following pitch perfect renditions of the artists she looked up to so much, Kira discovered that merely emulating these icons wasn't enough - she had to have more, and express herself in an entirely new way. And so it was that while other kids were idly doodling endless spirals in the margins of their schoolbooks, Kira was obsessively jotting down lyrics for her latest song; or figuring out the chords for a particularly difficult bridge. Inspired by the names that meant so much to her during her late night listens, Kira developed a sound that simultaneously honours them while offering audiences something entirely fresh and unique - an indie/hard rock hybrid which allowed her to easily make a name for herself throughout high school.
      It wasn't until after high school, however, that Kira's career really started to take off. Attending Ontario's prestigious Fanshawe College, Kira's musically inclined course allowed her to excel in both her guitar and vocal skills - and the dreams she'd had since she was a child started to slowly spring to life. With regular shows at local Ontario hotspots The Roxbury and Norma Jean's, as well as interviews, performances and streams on local radio shows, the songstress began to build up a small but dedicated fanbase around her who was only too happy to spread the word about her burgeoning success. With the release of her official debut single, 'Do Or Die', Kira's fanbase only expanded to include a variety of online commentators and blogs who all started to pick up on the Canadian making waves internationally.
      With sessions lined up throughout the rest of the year, Kira's album is currently set for release in mid-2015, after which she can be expected to continue embarking on her true passion of touring. After that, who knows? By fusing the natural talent she showed at a young age through her self-taught guitar and vocal skills, and the external forces of prestigious and highly regarded music establishments and producers, Kira's already proven to the world that she has the talent and the passion to make it big in a competitive industry. We get the feeling that this 20-something year old can take on just about anything she puts her mind to.
      Check out Kira's Soundcloud page here.
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